Focusing on clear positioning and message, we drove Deleezy's launch campaigns that resonated with people's needs in a post COVID landscape, generated early interest and sales, giving the brand a compelling mindspace in the market.
Integrated Marketing Plan
A well-structured marketing strategy that provided the best possible value for an ideal group of segmented customers - according to professions and aspirations.
Created memorable campaigns to promote Deleezy with a focused effort to guideconsumers towards action while giving the brand identity, personality, and emotion.
Created emotionally connected brand stories by delivering a thought-narrative in advertising rollouts to generate more leads and keep the audience connected.
Deleezy is a Canadian brand based out of British Columbia, Canada, that offersan affordable new way of door-to-door & store-to-door deliveries and shopping for home, office, and business. One can order anything from anywhere, instantly, or become a driver to earn extra cash in their free time.
Tangerine is a proud manager of the international brand and focuses on effectively communicating its story to propel the brand's mission and image as a fresh & unprecedented initiative to change people's lives. Whether it's in terms of saving user's time or enabling an earning capability, Tangerine delivers impactful and thought branding & communication that connects well with the audience, boost brand recognition, helps in effective voice building, and empowers this start-up to increase awareness, grab more eyeballs, and motivate customers to sign-up and place more orders.